Why optimizing your website’s images is an absolute must!

April 26th, 2018 by in Website Optimization

People want things FAST. When they pull out their cellphone, tablet, or computer and are browsing the internet, fast is what they expect. Demand, almost, considering that google says a significant percentage of traffic leaves your website before it’s even loaded because it took too long!

The problem is that people love photos, they make it easy to communicate and understand things. They’re used heavily on most websites. We have to make the best of a bad situation, and  take every chance we get to save some bandwidth and download time.

We use a lot of images in our designs and rely heavily on the optimization of images through cropping, scaling, and compressing them to as small as we can possibly afford!

We want to make sure customers aren’t leaving a website because the product image is taking too long to load, and instead go to a competitor.

Optimizing images is one of many steps and efforts that can be made to decrease your website’s load time. Make sure you’re proactively ensuring that your visitors are getting the best experience possible.

Let me know if you have any questions or comments!

– Andrew

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Andrew Kaser

Founder, CEO hypertextstudios@gmail.com 269-569-6740

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